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Toronto's Architectural and Cultural Renaissance

Text: Barry Brown + Condo Monde

 



Renewal, revival, rejuvenation. Renaissance. The city of Toronto is undergoing the most fascinating period of growth and change that has ever been seen. A mature city, with history, a social climate, an identity, Toronto is quickly becoming the most culturally and architecturally diverse and innovative city in North America. All over the city, the old is becoming new again. In Rosedale and The Annex, century and heritage homes are receiving million-dollar facelifts, driving up property and aesthetic values. Just west of downtown, King and Queen Street West are the hottest spots to experience converted-factory condos – the refurbished Hershey Candy Factory and Irwin Toy Factory are the most chic and coveted residences for condo-living. Condominiums have steadily increased in popularity in the last decade. They are no longer simply the smart choice for someone looking to enter the housing market, they are now a Toronto homebuyer’s statement. We are bearing witness to a new age of landmark architectural projects rising alongside cultural monuments, spanning the Greater Toronto Area. Highly marketable, these new developments have an abundance of style and sophistication, not to mention green appeal, numerous neighbourhood attractions and proximity to the most vibrant arts and culture the city has ever hosted.

Home to the theatre, opera, world-class art galleries, world-renowned educational facilities and long-touted as the gateway to Muskoka, Toronto’s posture is that of a city with only one place to go: up. Condos are satisfying the desire for high-class living while making the most lands at a premium. As one of the hottest real estate markets in the world, Toronto is in the midst of a design renaissance that is changing the meaning of condominium. Yorkville, where Toronto’s priciest condos have exchanged hands, some fetching prices of up to $15 million, is “the new Manhattan,” explains Toronto Real Estate Board President Maureen O’Neill.

Fuelled by a robust economy, low unemployment and interest rates, and an explosion of culture radiating from the downtown core, condo-living is now a condo lifestyle that has resulted in a powerful market, that in September comprised 80 percent of downtown residential sales, 72 percent of the sales in the city and its immediate suburbs.

 
 
“Those 2,500 condos sold for an average of nearly $320,000 for a very basic 700 to 800 square foot unit, while heading up to $3 million,” explains O’Neill. From leafy Riverdale and the Annex to lakefront and downtown playgrounds like Harbourfront, the Beaches Liberty Village and King West Village, “everyone is getting on the condo bandwagon,” O’Neill remarks.

Toronto’s unprecedented growth in condo development shows no signs of slowing down. From 2001 to 2006, Toronto added more new private dwellings than any other city in Canada, and upwards of 38,000 new homes were condominiums. In the past decade, 627 new buildings have added more than 100,000 condo units to Toronto’s housing mix. During that same period, the population of Toronto and its suburbs grew by 750,000 people, bringing its population to more than 5 million for the first time in its history.

The Toronto condo renaissance is catering with equal success to groups of baby boomers and empty-nesters, as well as affluent young people. In either case, the cultural climate and the architectural climate of Toronto are near mirror-images. As the city further invests in and develops its rich and thriving cultural arts, condominiums are being developed along-side. For example, The Four Seasons Centre for the Performing Arts is an astounding testament to the ability of design to cater to the needs of the arts. West of that, King and John is the betrothed home of the Festival Tower, a “glittering complex” that the world will look to as Toronto’s esteemed home-away-from-home for the international film world. The residents of Festival Tower too will be able to enjoy unprecedented access to the prestigious events of this address, not to mention the luxurious amenities offered by this stunning, world-class condominium.

The home-owners who are making the move to downtown condos want to be near “restaurants, toys and theatre.” O’Neill continues “Single people are buying their own condos instead of waiting to buy with someone else.” Developers have responded to this demand by offering extensive amenities like valet, hi-tech business centres, polished fitness facilities, full-service spas, and on-site gourmet restaurants, in addition to the added incentive of close proximity to cultural institutions, movie theatres, and upscale boutiques.

The condo gold rush has led to a complete refurbishing of Toronto centre in the past 10 years as old industrial factories and abandoned lands, cultural landmarks and sleepy neighbourhoods are transformed into destination points with hip, globally-networked communities.

Buyers no longer satisfied with boring boxes yearn for exciting projects like Daniel Libeskind’s L Tower, attached to the newly renamed Sony Centre for the Performing Arts (formerly Hummingbird Centre), which is attracting sophisticates from across the globe. The ultra-glamorous Art Deco temple, the Regency Yorkville, and the sleek modern lines, cedar cabinetry and flush appliances found at the Wellington on the Park towers are tailor-made for buyers interested in leading a luxurious lifestyle. Nestor Repetski, a partner with developers Winick, Repetski Associates, reflects on 30 years of producing condominium buildings. “In the early days, condos made up just 10 percent of the home sales and the market was narrow and conservative,” Repetski observes. “While today, condo owners make up half of all home buyers and condo people are sophisticated shoppers that span all ages, incomes and demographics. Today, each condo is purpose built for the buyer. It’s unique. It’s night and day from 30 years ago,” he added.

Environmentally-friendly heating and cooling systems designed to be energy efficient and individually controlled, engineered hardwood flooring, Italian and German kitchen appliances, walk-in showers and open-concept bedrooms are some of the lures condominium developers are using in order to reach an up-scale market well-educated by the wealth of real estate savvy TV shows and magazines. This new breed of buyers are expecting their real estate investment to not only service their desires but to reflect their lifestyle.

Amenities are as important as location, and new developments are constantly overtaking one another in the bid to provide the utmost of high-profile services and facilities.

In the current market, condos are no longer simply buildings – they have become manifestations of identity. New developments are bestowed with a unique personality, illustrating how the architecture of today’s Toronto is catering to the ever-refining and subtly-changing tastes of the upscale clientele who live there. In the case of Wellington on the Park, architect Les Klein of Quadrangle Architects approached the project with the intention of maintaining the old building’s factory appeal while designing a contemporary, multiple-use building.
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